Victorian Style

• Victorian Age (Queen Victoria Reign 1837-1901)
• At the latter end of the Industrial revolution
• Extravagant Typefaces with serif and bold fonts
• Warped text
• Heavy use of symmetry
• Detailed floral patterns
• Use of intricate borders
• Floral inspired
• Some injections of flat strong colour 

  Task- Design new packaging for a confectionery product inspired by Victorian style

  

Kinder Bueno is the brand I will be redesigning to show my recreation of Victorian Style.

With inspiration from Victorian-style confectionary, I created my own wrapping for a famous chocolate snack and took the modern look to it back to a Victorian one. I made sure all my empty space was filled with patterns as this is a theme we see in Victorian packaging and I used a serif font to give it an older style look.

I decided that I could make this packaging better and more Victorian, so using a different brand is what I did.

I began by looking at the packaging we know now as mentos so I could follow this and stick to its main components in the brand that make it known for example its main colour is blue and the name of it is large and central.

To follow the Victorian style I have used intricate borders with black and white, keeping the theme of white elements around the packaging to match the idea of mint as well as the colour of the gum. For my font, I have used serif to keep with the style as well as keeping it all bold and extravagant just like the codes and conventions in the style with bold colours and making words stand out further with the stroke feature. For the background colour, I have kept with the colour blue as this is the main colour of the brand however I have slightly faded this as in the Victorian ages there were not these strong dyes that could be used for packaging so using this colour makes the packaging look more realistic to the times.